Choosing Ebook Content That Others Will Want to Buy
So you’ve decided you’re ready to repurpose your content and make an ebook. Congratulations! Ebooks can be great tools for creating an additional stream of income, on work you’ve already done.
Your ebook topic will make or break your chances at successfully selling your ebook. If your topic is too broad, you won’t be able to cover it well in such a limited scope. Conversely, if your topic is too narrow, you might be quickly found by the one person who wants to find out about how to knit a purple ladybug tissue box cover, but you won’t have very good sales since your audience will be extremely small.
When creating an ebook, think about a topic you are knowledgeable in. What do you find that your friends ask you about? When you’re sending out an email more than two or three paragraphs in length, what is the topic? Children? Photography? That fantastic chocolate cake you bake for church events? A series of devotionals, journaling prompts or kids crafts?
The topic for your ebook should be something you are familiar enough with that you can cover it in-depth and produce at least 20 pages or more of good, solid content for your readers. Creating an Article Series instead of individual, unrelated articles or blog posts, can help you organize your thoughts and create enough content for an entire book.
How-to’s and niche informational ebooks seem to do the best for non-fiction writers. Once you’ve chosen your ebook topic, your articles, blog posts or web pages will be easy to write because you’ll now have clear focus and direction for your pieces.
Selecting a Successful Ebook Topic Checklist
- Is this topic something you will be able to cover in adequate detail? Ebook readers do not want fluff they already know, but want to get more specific details and hard-to-find information.
- Is this an ebook topic that has a potential market? If it is interesting to you and interesting to some of your friends, the chances are good that there will be others looking for the information as well.
- Is your topic focused without being too narrow in scope? Too broad a topic will make it difficult to attract an audience. Too narrow a topic and your potential sales will be small.
Probably the most important criteria for selecting a topic to write an ebook about is your level of interest and passion. If a writer is excited about a particular subject, willing to research the material and take the time to carefully craft, revise, edit and compile the writing then chances are good the ebook will come to fruition successfully.
See successful ebooks I’ve created and notice how the topics are specific and provide detailed information.