When you solve a problem for a reader they are more likely come back to your blog and/or tell a friend about your helpfulness. Solving problems is a great way to build up your blog traffic and target interested readers.
Often for me, this has been writing about my OWN problems that I’ve been researching. I started writing about pregnancy when I was pregnant with my firstborn and taking childbirth education classes. I started writing about gardening and landscaping when I was researching the landscaping in my first home. And of course, Untrained Housewife was definitely born from sharing and solving my own dilemmas.
If your own problems don’t give you enough blog fodder, take a look through your Google Analytics and find the keyword phrases that have been bringing people to your blog. If I do this for AngEngland.com, for example, I immediately see some questions that people have I could address in future blog posts: “examiner make money”, “topics for making money in Examiner”, “selling ads on my blog” and “affiliate sales or residual revenue better”.
These actual keyword phrases give me a great idea of what my readers are looking for information about. Some of these keyword phrases, like “Can you make money writing for Examiner” I’ve written specifically about. Others, would make great supplementary posts and fill in the gaps of what my readers are needing to learn.
This covers just one of the seven ways Darren lists in 31 Days to Build a Better Blog for identifying a reader’s problem and solving it. Your challenge is to select one of the seven ways and create at least one informative blog post idea based on what you discover. Let us know what you find!