There are five reasons why a freelance writer, web content creator, or blogger will benefit from creating one or more ebooks.
Personal Branding and Becoming an Expert in Your Field
Many of us have something to share with others. We are writing on a particular subject on a fairly regular basis. But what makes us unique from other bloggers or content writers?
Publishing an ebook on a particular topic can give you a sense of credibility in that topic. Now you’re not just someone who writes about the cakes they’ve been baking for church functions – now you are a baker! Publishing an ebook about “Baking Cakes for Social Functions” has elevated your status in the eyes of your readers.
Reuse Your Research and Writing Material
I don’t know about you, but personally I cannot stand to do something and then ten minutes later have to do it again. Or the very next day. For example, making my bed drives me crazy and seems rather a waste of energy to me.
So with my freelance writing, I like to reuse as much of my material as possible. If I do a lot of reading and research about baking cakes because I promised to make a cake for the church banquet, then why not see what else I can do with that research? Instead of just baking that one cake, and being done with it, I will look for others ways to use the material.
One of the best ways to repurpose a body of research material is to create an ebook!
Create an Additional Source of Income
Offering an ebook gives you the potential for a sale every day. We all know how important multiple sources of income are as freelance writers. There are very few of us who have such a large, well-paying gig, that we will be able to make a decent income from just one area of revenue. So ebook sales are a great way to create more income opportunities.
Create Continual Income Possibilities – Work Once With Long Term Potential
Once your book is written, it is written. Instead of being like most freelance writing opportunities where you must continually pitch, query, write, and submit in order to keep money coming in, ebooks work differently. You work hard, write great content, go through the drudgery of editing and revisions and finally produce your ebook. But once it is done, it is done and will continue to have the potential of earning for you without additional writing on your part.
Ebooks Give You the Chance to Connect With Your Readers
We all have something unique and special to share. Your “Baking Cakes for Parties” ebook could be very helpful to many people who, like me, find cooking a challenge sometimes. By gathering all the best tidbits of your wit and wisdom into one easy-to-find place, you will be connecting with your readers on a new level. For many of us, that desire for connection is the very thing that drives us to write in the first place.